Google Ads Changes and Digital Marketing Tips for 2020
Starting in late 2019 through 2020, Google has quietly been changing its organic and paid platforms. At the...
02 September, 2020
Google Ads Hack – Keeping Your Ads from Appearing in Mobile Apps and More
If you’ve ever run a Google Ads display campaign you know that having your ads appear in the...
01 June, 2020
Is Pay-Per-Click Advertising Right for Your Business?
By now pretty much all business owners have realized that digital marketing is a requirement of being viable...
27 May, 2020
Essential Checklist for PPC Advertising to Mobile Users
Why You Need to Advertise to Mobile Users PPC advertising has become the most cost-effective digital marketing platform, but...
15 May, 2020
Winning with Your Marketing Funnel: Essential Website Analysis
You’ve probably heard the term marketing funnel, but maybe had questions about what it was, how to measure...
27 April, 2020
How Do You Know if Your PPC Advertising is Cost-Effective?
Traditional media marketing relies on results, but often where specifically sales are coming from. Knowing if your budget...
17 April, 2020
Conversion Rate Optimization Tips for 2020
Conversion rate optimization increases the likelihood that your leads will become customers. Improving conversion rates is the #1...
26 February, 2020
Five Smart & Effective Small Business Advertising Ideas
As an entrepreneur, you know you have to maximize every minute of your time. You can't afford to waste...
24 February, 2020
Top Four Trends For Small Business Marketing Strategies In 2020
If one of your goals includes growing your small business, you need to keep current on the relevant...
19 February, 2020
How to Analyze Your Website Performance & Marketing Strategies
Managing an SEO or PPC program for your business is a good start, but how do you make...
03 February, 2020
5 Advertising Strategy Examples to Grow your Business
If you're just getting started with your online advertising strategy or are looking for some fresh ideas to...
14 January, 2020
Top Three Reasons To Advertise With Bing
Here are a few reasons and benefits to incorporate Bing Ads into your digital marketing strategy....
07 January, 2020
5 Website Analysis Tools To Analyze Your Website Performance
Website analysis tools help optimize your website, improve your search rankings, and drive more traffic to your website....
13 December, 2019
Apples and Oranges: Understanding the Difference Between Advertising and Marketing in Small Business
Knowing the difference between advertising and marketing can be a critical tool for growth. A proper mix of...
03 December, 2019
What Is The Best Type of Online Advertising?
If you've ever asked yourself, what is the best type of online advertising? L7 Advertising can help! Keep...
12 November, 2019
Preemptive Advertising: A Key Strategy for Growth
When consumers constantly see ad after ad, slogan after slogan, over time, they might start to understand some...
23 October, 2019
5 Reasons to Start Online Paid Advertising Services
Why should you start paid digital advertising? Here's a few tips on how you can use paid advertising...
01 October, 2019
Google’s Recent Updates Could Affect Your PPC Campaigns
And Why You Need an Agency to Stay On Top of it Don’t like what Google is doing? Give...
21 August, 2019
Reasons Why Advertising on Facebook Pays Off Big Time
And Our Case Studies to Prove It From humble bragging and “Vaguebooking” to rampant food photos and inane quizzes,...
08 August, 2019
The Surprising Benefits of Using Bing Ads Over Google Ads
Or Even Better, Use Them Together “I’m not touching you.” (finger poke within one inch of face) “Quit it!” “I’m not...
24 July, 2019
Year-End Marketing Checklist for Small Businesses
Yes, We Do Know It’s July. The 4th of July 2019 is now under our belts, and if the...
10 July, 2019
10 Awesome and Cost-Effective Marketing Strategies for Small Businesses
This is No Time to Go Incognito We’re dating ourselves here, but do you think Happy Days’ Mr....
18 June, 2019
What is a Landing Page And Why Do I Need One?
Providing a Welcome Hub to Increase Conversions is a No-Brainer At the end of the day, the term “landing...
17 June, 2019
Mike and Mandy Said “No” to Marketing. Don’t Be Like Them.
A Cautionary Tale Of Marketing For Small Business Owners The names in the following story have not been changed,...
11 June, 2019
Why Social Media Marketing is Vital to Your Law Firm
Connectivity is the Name of the Game Word-of-mouth marketing no longer holds the weight it used to in most...
10 June, 2019
What Should I Be Doing For Online Marketing?
In order to benefit from online marketing and online advertising, you always need to stay ahead of the...
07 June, 2019
Add a 10X Multiple to your ROAS with Display Remarketing
If you are serious about the world of pay-per-click advertising, remarketing is a low-cost, effective way to get...
14 May, 2019
Why PPC Is Better Than SEO
Though SEO tactics are still important, there is another advertising strategy to be aware of, Pay-per-Click or PPC....
09 May, 2019
Meaningful Metrics for a Successful Ad Campaign
When it comes to marketing, it’s all about that first impression. You want to see if you click...
07 May, 2019
Can You Use Google Ads for Free?
A Cost-to-Benefit Look at Why Your Small Biz Needs Google Ads Can you use Google Ads for free? Surprisingly, a...
08 April, 2019