Reaching the right demographic with paid social advertising
L7 Advertising developed successful Facebook campaigns to generate leads and deliver pre-qualified leads straight to their inbox.
66%
Increase Facebook Reach
40%
Decrease in Facebook Cost Per Link Click
232%
Increase in Facebook Link Click-Through Rate
![Ortez-Realty-FB-Ad-1000px Ortez Realty Facebook Ad](https://www.l7advertising.com/wp-content/uploads/2023/06/Ortez-Realty-FB-Ad-1000px.png)
![CaseStudy-Icon-About-blue About](https://l7advertising.com/wp-content/uploads/2022/12/CaseStudy-Icon-About-blue.png)
About
The Ortez Real Estate Group was in need of more buyer/seller leads in the Sacramento area. They recognized an opportunity with millennials - whom would regularly show up to Open Houses without a realtor or pre-approval. They came eager, but completely unprepared. Ortez Real Estate Group knew the demand was there for a relatable realtor to walk them through the process and believed L7 Advertising could help capture the growing opportunity in this demographic.
![CaseStudy-Icon-Goals-blue Goals](https://l7advertising.com/wp-content/uploads/2022/12/CaseStudy-Icon-Goals-blue.png)
Goal
Ortez Real Estate Group wanted to deliver ads on Facebook that would generate buyer/seller leads, capture the millennial demographic early and also promote an upcoming seminar. L7 Advertising got to work - creating that would resonate with the millennial audience and made The Ortez Realty Group top of mind for first-time home buyers.
![CaseStudy-Icon-Results-blue Results](https://l7advertising.com/wp-content/uploads/2022/12/CaseStudy-Icon-Results-blue.png)
Results
Facebook was well suited to meet their need to generate leads and reach the millennial target audience. L7 Advertising developed successful campaigns to generate leads and deliver pre-qualified leads straight to their inbox. We created highly targeted campaigns to buyers and sellers resulting in a tremendous increase in link clicks.
Services Provided
Let's get your business the attention it deserves
Contact us today for a free digital marketing proposal.
*Metrics are based on a period of L7 Advertising paid media management from (5/10/19 - 5/29/19) compared to the previous period.