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An Alternative PPC Strategy with Bing Ads

The internet marketing services world gets more complicated by the day. Competition between social media platforms and search engine giants can leave business owners completely confused. How do you raise brand awareness without raising your budget? The cost of bad decisions can literally be a failed business.

Advertising with Bing is more than targeted ads on Bing search engine results. When you PPC advertising campaign through Bing, your ads are also displayed on Yahoo! and Microsoft Network Partners. 9.6 billion searches per month is no small number and L7 Advertising takes advantage of the less competitive market on Bing to generate impressive leads for your business with Bing PPC ads.

Bing Ads Services We Offer

  • Industry/Competition Research
  • Keyword Discovery and Selection
  • Campaign Management, Strategy and Maintenance (or Improvement on Current Site)
  • Ad Text Creation and Submission
  • Conversion Tracking
  • Call Tracking
  • Copywriting for New Campaigns
  • Bid and Budget Optimizations
  • Geo-targeting Strategy
  • Ad Optimizations, Monitoring & A/B Testing

Why Bing Ads Matter

Reaching your audience is the initial goal, but L7 Advertising knows that longevity is endgame. Buying ad space without considering a data-driven approach is likely a waste of money. We monitor the results of your Bing Ads campaign in real-time to optimize your ads, ensuring a high click-through-rate (CTR) and conversion rate (CVR) for your business. We analyze the numbers and jargon so you can focus your attention on your other business needs.

Account Insights

Benchmarking and goal-setting by review of account (keywords, competition, audiences)

Landscape Assessment

Review of competition and target audience

Creative Strategy

Messaging, Offers and Asset Creation

Campaign Development

Setting up audiences/targeting, campaigns, ad groups, ads, bids, targeting, experiments


Setting up mechanics for tracking conversions and attribution


Proactive review and optimization of your campaigns, making sure you are continually achieving and exceeding your goals

What We Do Better

L7 Advertising is your answer to creating the most effective campaigns possible. Our PPC specialists work with you from the beginning to the end of your Bing Ad campaign. We can help you design the ideal ad creative that suits your brand and dominates search engines with strategic keyword implementation and ad optimization. Your business will gain upper hand after working with our expert team in order to generate leads and retain active customers.

Recognized as a Top Digital Agency

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Client Testimonials

Scale Your Business Growth with Bing Ads

Our team has a proven method for managing effective Bing ads campaigns. We’re ready to launch a campaign that will scale your business and generate leads. Are you? Fill out the form to learn more about our process from our Bing ad specialists.

Bing Advertising Agency

As with Google Ads, Bing Ads operate on a pay-per-click (PPC) platform so that advertisers pay when users click on their ads. In turn, this drives users to your website and increases both your search visibility and brand awareness. There are content ads and product ads, the latter of which is great for retailers and e-commerce sites because they display your product with images, prices, text, and more. The Bing PPC ads not only get displayed within Bing’s search results but also on Bing’s Yahoo! and Microsoft Network Partners. With approximately 9.6 billion searches logged per month on Bing, placing ads here simply makes good sense. And because fewer people are advertising on Bing, you’ll pay less while still generating an impressive amount of leads for your business through Bing PPC ads.