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Generating Leads With Google Ads

When it comes to digital marketing services, few activities offer the same return on investment as a well-planned Google Ads campaign. After all, through these ads, you may reach your target customer whenever they are online visiting their favorite websites, searching the web, or watching YouTube videos.

Google Ads is a pay-per-click (PPC) advertising platform integrated into the world’s largest search engine. Google dominates the search market, receiving the most traffic of any site on the internet. Over 92.51% of online searches go through Google, their closest competitor Bing only commands 2.45% of web searches. Chances are, your target customers use Google every day!

Google Ad Services We Provide

  • Industry/Competition Research
  • Keyword Discovery and Selection
  • Campaign Management, Strategy and Maintenance (or Improvement on Current Site)
  • Ad Text Creation and Submission
  • Data Analysis and Tracking Through PPC Monitoring
  • Call Tracking
  • Personalized Reporting Dashboard
  • Landing Page Strategy, Design, Development, and Optimization
  • Copywriting for New Campaigns
  • Bid and Budget Optimizations
  • Geo-targeting Strategy
  • Ad Optimizations, Monitoring & A/B Testing

Why Google Ads Matter

As an advertiser, you have access to both the Google Search Network or Google Display Network. With these two options, a well-designed Google Ads Campaign will be shown to users who are actively searching the selected keywords for your campaign. Exposure is the first step for the digital sales funnel, and L7 Advertising knows how to catch your audience at this critical point.

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Account Insights

Benchmarking and goal-setting by review of account (keywords, competition, audiences)

Landscape Assessment

Review of competition and target audience

Creative Strategy

Messaging, Offers and Asset Creation

Campaign Development

Setting up audiences/targeting, campaigns, ad groups, ads, bids, targeting, experiments

Tracking

Setting up mechanics for tracking conversions and attribution

Optimizations

Proactive review and optimization of your campaigns, making sure you are continually achieving and exceeding your goals

What We Do Better

Both Google Search Ads and Display Network Ads use the same platform and PPC bidding process. Sophisticated campaigns may combine both ad types to increase brand familiarity and increase conversions. As a Premier Google partner, L7 Advertising ensures that our campaign strategies will increase your click-through-rates (CTR) and conversion rates (CVR) with expert optimization and management.

L7 Advertising offers full-service paid search management for Google Ads. We are actively engaged and fully transparent with our clients through the ad creative process; from planning to executing an effective Google Ads campaign. Whether it is a display ad, search ad, or social media ad, we are committed to generating a high ROI for your business for your newly developed or current ad campaign.

Recognized as a Top Digital Agency

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Client Testimonials

Use the Power of Google Ads to Achieve Conversions and Grow Your Business

L7 Advertising can help you target the perfect audience for your business and get your return on investment via Google ads. Fill out our form and an L7 Advertising ads specialist will be in touch with you shortly.
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Pay Per Click Advertising Agency

The Google Ads PPC (pay-per-click) advertising platform is one of the most effective in existence, particularly because Google accounts for two-thirds of all US searches. The Google ads reach your clients/customers through the Google Display Network and Google Search Network by gaining the top positions on search engines. The reason Google Ads are so successful is they are shown to users who are actively searching for the keywords selected in your campaign, so you are catching them at the purchasing stage of the digital sales funnel. They also work hand in hand with other SEO strategies, as they allow you to test precise keywords.

As you might imagine, the competition in the world of PPC is extremely stiff, so you need to ensure prime placement or risk losing out to other companies in your niche. It might sound overwhelming but that’s where we come in. As a Premier Google partner, we will ensure your Google PPC Ads Campaigns will give you the ROI you are seeking. We can either launch your campaign or provide Google Adwords Campaign Management Services for your current one.