small business

Mike and Mandy Said “No” to Marketing. Don’t Be Like Them.

A Cautionary Tale Of Marketing For Small Business Owners The names in the following story have not been changed, as it’s a work of fiction. But we’ve seen enough of Mike and Mandys in our line of work to know that this SBNMS syndrome is an all too common scenario. “What’s SBNMS?” you ask. Small

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What Should I Be Doing For Online Marketing?

In order to benefit from online marketing and online advertising, you always need to stay ahead of the curve. A strong online marketing strategy will mean a big boost for your business. What should you be doing for your online marketing? Short term “needs based” direct marketing, intermediate brand and awareness marketing on multiple channels,

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6 Reasons Your Business Should Advertise on LinkedIn

LinkedIn advertising often takes a back seat to Facebook and Google Ads, but marketing experts are now recognizing what a colossal mistake this is. Not only is their advertising highly targeted but this is the largest professional network there is. The good thing about LinkedIn flying a bit under the radar is that there’s still a chance your competition isn’t on there, thus giving you a leg up. But, really, there are plenty of reasons even small business owners should be advertising on this juggernaut of a professional network. We share some of them below.

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