In order to find success in digital advertising, you need to meet your audience members where they are. Instagram has become one of the biggest social media platforms with over 1 billion monthly active users. Instagram’s platform is unique from other social media sites, as the visual-focused feed eliminates wordy text posts and status updates. […]
Improve Instagram Ad Engagement With 4 Data-Proven Tips Read More »
As one of the top 5 social media networks, Instagram has undergone a dramatic transformation. Regardless, it’s still growing in numbers of users, so much so, that Statista reports, As of October 2021, roughly 32 percent of global Instagram audiences were aged between 25 and 34 years. Over two thirds of total Instagram audiences were
5 Instagram Features Advertisers Need to Know in 2022 Read More »
Social media channels have proven to be effective at increasing conversions for PPC campaigns. However, you can’t just place your social media advertising on any social media channel and expect great results. You need to consider where you’ll have the best chance of reaching your target audience. Think about the demographic and correlating channels they
3 Social Media Advertising Strategies to Maximize PPC Conversions Read More »
Comparing social media platforms to advertise on is like comparing apples to oranges. Ultimately, they have characteristics that make them unique from one another. But, we get it. You want to maximize your ad spend on the platform that gives you the highest ROI. You’ll have to make the strategic choice of purchasing ads on
Marketer Insight on Facebook Vs. Instagram Advertising Read More »
