Social media marketing will be even more important in 2022 than it has been in 2021. With Google moving to make third-party cookies obsolete, marketers are looking for the best ways to reach prospective buyers through other channels. One of the best options is to reach them via social media. Many brands already have social …
3 Social Media Marketing Trends to Watch in 2022 Read More »
As one of the top 5 social media networks, Instagram has undergone a dramatic transformation. Regardless, it’s still growing in numbers of users, so much so, that Statista reports, As of October 2021, roughly 32 percent of global Instagram audiences were aged between 25 and 34 years. Over two thirds of total Instagram audiences were …
5 Instagram Features Advertisers Need to Know in 2022 Read More »
Want to know how big the user pool is for Instagram? Hootsuite reports that a billion people use Instagram every month. Half a billion use Instagram stories every day. Users spend nearly half an hour every day daily. That is a huge audience. Businesses are flocking to Instagram after recognizing the potential reach and business …
Instagram Ads Design Checklist to Increase Engagement Read More »
There are many kinds of businesses in the world today, each of them with their own intricacies and strategies. If you are reading this, chances are your company doesn’t follow the non-profit business model. That means you expect some kind of return on any investment you make in services. That need for returns can get …
Top 5 Ways To Optimize Your Instagram To Increase ROI Read More »
Last week we talked about the current trends and some general practices in social media. This week I’m going to dig into some examples of how you can leverage social media for your local business. As you probably know it’s not an issue of if your business needs a social media presence, but how to …
How Your Local Business Can Succeed with Social Media Read More »
As a small business, there’s no need to spend a lot of money on advertising. In the digital age, there are many free/low-cost methods you can use to market your business effectively. One of the biggest opportunities is through Facebook Ads. It is very affordable to advertise using Facebook Ads and creating high-converting ads on …
Facebook Ads for Small Business – Quick Start Tips Read More »
