As of November 2021, Facebook has roughly 2.89 billion monthly active users per Statista, and over 98% of active user accounts worldwide accessed Facebook via a mobile phone in a single month. Since 63% of the U.S. population ages 12 and up claim they use Facebook, your business can’t afford NOT to advertise on the […]
Revive Facebook Ad Campaigns With 5 Proven Strategies Read More »
Social media channels have proven to be effective at increasing conversions for PPC campaigns. However, you can’t just place your social media advertising on any social media channel and expect great results. You need to consider where you’ll have the best chance of reaching your target audience. Think about the demographic and correlating channels they
3 Social Media Advertising Strategies to Maximize PPC Conversions Read More »
Facebook is making a change to its ad platform. By limiting the ad volume, the social media company said its Facebook PPC ads will perform better and reduce costs for businesses. This prevents high volume advertisers from overloading the algorithm that reviews your Facebook ads before pushing them to your audience. Whether you’re a big
New Facebook Ad Limit: How It Will Affect PPC Campaigns Read More »
A Facebook ad campaign can pay off well for your marketing strategy, and it’s pretty easy to set up Facebook ads. Working with a digital marketing agency can help you avoid mistakes, but if you choose to go it alone, here are four key points to consider before launching a Facebook ad campaign. Set Goals, Know
What to Know Before Starting a Facebook Ad Campaign Read More »
It’s no secret that social media is the power tool for small businesses to increase site traffic, generate leads, and increase revenue. Out of all the social media platforms available, Facebook ads rank number one as marketers’ first pick for digital advertising. Facebook is about more than just staying in touch with friends and loved
