Managing an SEO or PPC program for your business is a good start, but how do you make sense of the metrics of your website performance? Measuring your website performance can be accomplished in a variety of ways; it can be tracked within the platform you advertise on or through a digital creative agency. Today, […]
How to Analyze Your Website Performance & Marketing Strategies Read More »
Here are a few reasons and benefits to incorporate Bing Ads into your digital marketing strategy.
While you probably already realize the benefits of advertising on Google, did you know that Bing Ads also feature many advantages? In this post, we’ll dive into 5 tricks on how to effectively use Bing Ads for your online advertising efforts.
And Why You Need an Agency to Stay On Top of it Don’t like what Google is doing? Give it a second. Okay, so it’s not that drastic but the changes made by this media giant do come at a rate that’s fast and furious. And right now, Google has a hotbed of tweaks being
Google’s Recent Updates Could Affect Your PPC Campaigns Read More »
Or Even Better, Use Them Together “I’m not touching you.” (finger poke within one inch of face) “Quit it!” “I’m not touching you.” “Stop!” (maintaining taunting finger poke position) “I’m not even touching you.” *Runs off screaming and crying The above dialog is brought to you by siblings everywhere, and Google and Bing. The public
The Surprising Benefits of Using Bing Ads Over Google Ads Read More »
A Cautionary Tale Of Marketing For Small Business Owners The names in the following story have not been changed, as it’s a work of fiction. But we’ve seen enough of Mike and Mandys in our line of work to know that this SBNMS syndrome is an all too common scenario. “What’s SBNMS?” you ask. Small
Mike and Mandy Said “No” to Marketing. Don’t Be Like Them. Read More »
In order to benefit from online marketing and online advertising, you always need to stay ahead of the curve. A strong online marketing strategy will mean a big boost for your business. What should you be doing for your online marketing? Short term “needs based” direct marketing, intermediate brand and awareness marketing on multiple channels,
If you are serious about the world of pay-per-click advertising, remarketing is a low-cost, effective way to get started.
Add a 10X Multiple to your ROAS with Display Remarketing Read More »
Though SEO tactics are still important, there is another advertising strategy to be aware of, Pay-per-Click or PPC.
